Is there a real explanation for gendered products "for men" ?
If men's skin has the same basic needs as women's (hydration, nutrition, protection...), there are two important differences that explain why there are specific products for men.
1 - MEN'S SKIN HAS A FEW DIFFERENCES FROM WOMEN'S SKIN
◉ Thicker: richer in collagen than women's skin, it is thicker by about 22% on average. This gives it an advantage, that of being more supple and less prone to wrinkles (at least in the first part of life).
◉ Oiler: men's skin contains more sebaceous glands than women's. These can produce up to twice as much sebum as in women, which is the main cause of oily skin. In addition, the pores are more numerous and larger, which increases the risk of blackheads, ingrown hairs and pimples...
◉ Hairiness: men's hairiness is quite different from women's. It is an obvious fact but it shows a real difference between men and women.
2 - MEN'S EXPECTATIONS ARE NOT ALWAYS COMPLETELY IDENTICAL TO THOSE OF WOMEN
◉ Shaving: A good example is shaving, which requires special attention, both for shaving products and "after shave" products.
◉ Mattifying: On the other hand, culturally, men tend to want simple, effective products that are very easy to apply, that penetrate the skin immediately, without leaving a greasy, sticky or shiny feeling.As soon as the cream is applied, they want to "forget" that they have put a product on the skin...
It is for these two main reasons that there are cosmetic products dedicated to treating these male problems.
This is the choice we have made at 66°30 by offering a range developed specifically for the needs and expectations of today's man.
OUR ANSWER :
66°30 offers a short range, of multifunctional products, very easy to use, dedicated to the essential needs of men's skin: purify, moisturize, nourish, protect, mattify...
66°30 products are highly concentrated in natural active ingredients from plants, algae and minerals (between 80 and 88% for the products in the Care range), i.e. 4 to 5 times more than standard products on the market in order to offer highly effective care.